Over 40% of Mancs would purchase a home without stepping inside, study reveals
A new study performed by online estate agent Purplebricks has revealed that as many as 40% of Mancunians would place an offer on a property without setting foot inside.
Moving home has always been complicated enough in ordinary times. But when the pandemic hit, a significantly-sized spanner was thrown into the works to make the process even more convoluted than before.
Due to COVID regulations, many house viewings were either subject to a number of restrictions or stopped altogether.
Still, despite this huge hurdle for homebuyers, the property market has continued to tick over thanks to the launch of virtual viewings.
Initially, there was scepticism – with some claiming that people would never be sold on a new house with camera footage alone.
But it appears that virtual viewings have been far more successful than many expected.
According to recent research compiled by online estate agent Purplebricks, as many as 40% of Mancunians said they would happily place an offer on a property without setting foot inside.
61% of homebuyers even suggested virtual viewings had advantages – claiming they were more efficient and less awkward than face-to-face viewings.
More than a third also said they expected virtual viewings to become the norm when house hunting.
Alex Beswick, Territory Operator for Manchester at Purplebricks, said: “The current pandemic has thrown up many new challenges for buyers and sellers across Manchester. But this has heralded a new era of virtual house hunting and homeowners are quickly adopting this new way of buying and selling homes.
“Buyers are enjoying the speed and ease of doing viewings from the comfort of their own sofa, and sellers have welcomed a new way to show off their property – so it’s more important than ever to make a great virtual first impression.”
When it comes to virtual viewings, some of the biggest turn-offs are apparently dark and small areas, overgrown gardens and dirty items left in sight.
Lack of floorplans and badly-decorated rooms are also cited as factors that might put off a potential buyer.
Kate Watson-Smyth
Purplebricks has also been working with interiors expert Kate Watson-Smyth to provide tips on how to make your house look appealing online – which include keeping areas tidy, offering 360 views of rooms, decluttering, and welcoming in as much natural light as possible.
Kate said: “There are a number of practical things you can do to make a great first impression, but the hardest part of showing your home virtually is giving people that feeling or vibe you get when you step into a house. While you can’t delight them with the smell of freshly baked bread or coffee brewing as they walk in the door, there are some clever tricks you can do.”
“Place fresh flowers to brighten up a room, make sure all of the rooms are clean and tidy, show off any storage space, pull back the curtains to let in the light, and stage the rooms to encourage buyers to see themselves in the home with their family and friends.”
For more of Kate’s styling tips, go to @mad_about_the_house or visit @purplebricksuk.
Property
Sneak peak inside swanky new homes ready to rent in an up-and-coming Greater Manchester town
Emily Sergeant
Dozens of swanky new homes are now available to rent in an up-and-coming Greater Manchester town.
A collection of exciting first look images have been released of the new homes.
The reboot of the former derelict market precinct in the suburban Bolton town of Farnworth is being spearheaded by Capital&Centric, and the social impact developers behind the project are now giving prospective renters a sneak peak into the developed.
Dubbed Farnworth Green, the new community consists of 97 rental homes, made up of a super energy-efficient range of townhouses and apartments.
The development will be comprised of a mix of one, two, and three-bedroom properties, with 85 stunning apartments and 12 family homes – all of which have been designed with the same high-quality features that are usually reserved for Capital&Centric‘s city centre spaces.
Designed for renters, the dozens of new homes come with even more living space, as well private gardens to be enjoyed when the sun makes an appearance, and potting sheds for all the green-fingered people out there.
Residents will also have access to the exclusive rooftop garden, gym, lounge, co-working spaces, and dog washing stations for their four-legged friends.
The two-bed apartments are packed with Scandi-designed HAY furniture and massive floor-to-ceiling windows to flood the rooms with light, while the the top-spec kitchens are kitted-out with all the mod-comms and latest appliances you would expect.
The new townhouses, on the other hand, will be the first to be delivered under the developer’s ‘Neighbourhood’ brand.
Pioneering new homes at Farnworth Green are now available to rent / Credit: Capital&Centric (Supplied)
This includes Bolton’s first-ever operationally net zero homes, aiming to ‘slash’ energy bills for residents.
A raft of independent bars, eateries, and shops will also be taking shape on the ground floor of the community hub, giving locals and residents a place to meet up and enjoy seasonal outdoor events that will be planned once the neighbourhood is up and running.
Residents will also be able to spend time in a brand-new public square at the heart of the community, which will play host to artisan markets, art shows, and foodie pop-ups.
A collection of exciting first look images have been released of the new homes / Credit: Capital&Centric (Supplied)
“We’re buzzing to see the new homes come to life at Farnworth Green,” commented Tom Wilmot, who is the joint Managing Director of Capital&Centric.
“Farnworth Green is all about creating new and exciting spaces for businesses and the community to spend time in, as well as delivering a pioneering new town centre living experience and giving disused retail areas a new lease of life.”
Capital&Centric is encouraging people to sign-up fast to secure a viewing for the remaining apartment here, or walk-ins will be welcomed too.
Featured Image – Capital&Centric (Supplied)
Property
Manchester to get ANOTHER new city centre park as plans get green light
Emily Sergeant
You wait 100 years for a new city centre park, and then two come along one after the other.
That’s right, merely a few years after Mayfield Park finally opened to the Manchester public after more than a century without one, it’s now been revealed that another park is planned for the city centre, as the Government has given the green light to a major new ‘digital campus’ bringing 7,000 civil service jobs to the region.
The new state-of-the-art hub, which will be known as Manchester Digital Campus, will be constructed on the site of the former Central Retail Park in Ancoats, alongside the new park.
As mentioned, the campus will bring together a number of Civil Service departments, all with a focus around digital skills, and the Government claims it will create ‘significant employment opportunities’ and ‘economic benefits’ in the region.
Ultimately, Government ministers say these ambitious plans are set to boost Manchester’s digital and tech sector.
Our proposed plans for the Manchester Digital Campus have received the green light!
The state-of-the-art campus in Ancoats will bring together a number of Civil Service departments with a focus around digital skills.
— Government Property Agency (the GPA) (@UKGovPropAgency) February 20, 2025
Alongside the new campus, however, is the perhaps even-more-exciting addition of a new urban park, which is aiming to improve access to quality green space for city centre residents and visitors, while also creating a connection to the existing Cotton Field Park behind and through to Ancoats and New Islington.
The park space has been designed in collaboration with landscape architects Planit-IE following public consultation.
According to Manchester City Council, a central lawn and plaza will create a ‘green buffer’ to Great Ancoats Street, with various tiered gardens navigating the different level changes across the site, alongside play areas, paths, and tranquil areas to escape the noise of the city.
The park has also been designed to make sure that it’s fully accessible for all.
A new digital campus by @UKGovPropAgency bringing 7,000 quality jobs to Manchester has been approved.
The campus will transform a derelict former retail site alongside a new city centre park in Ancoats.
The site will accommodate new walking and cycling routes, helping to link to other city centre active travel investment in Ancoats, Northern Quarter, and out towards the Etihad Campus.
“The new park is a welcome addition to our city centre green spaces,” commented Cllr Bev Craig, who is the leader of Manchester City Council.
“It’s a reimagining of the former retail site that has for many years acted only as a barrier to the community behind – and an eyesore in one of the most exciting parts of our city.”
The Manc -
16th February 2021 
