Cristiano Ronaldo will walk out at Old Trafford this coming Saturday for his second Manchester United debut, resulting as the pinnacle moment in one of football’s most famous club returns.
The iconic number 7 is highly likely to be in the starting lineup against Newcastle when the Premier League returns at the weekend following an international break.
What may have just been a run-of-the-mill home game against The Magpies has now become a spectacle that the entire footballing world will be watching, or trying to watch, due to the match not being shown on live television in the UK.
Paul Pogba takes on Newcastle Players // Sky Sports
Unfortunately for millions of Manchester United fans, not even a Cristiano Ronaldo return is enough for the bigwigs in league football to fall on their ‘3pm blackout’ swords.
For those who don’t know, or do know but just haven’t cared to research it, the 3pm blackout prevents matches taking place during 2.45pm and 5.15pm from being broadcast on live TV (or at least the major UK broadcasters).
The argument is that TV cameras cause low attendance in stadiums, or it did back in the 1950s and 1960s when people would prefer to watch the game on the box than spend more money making a day of it at a ground.
Saturday 3pm Priceless banner hangs at a lower league stadium
There is argument for and against the blackout. On one hand, fans need incentive to visit stadiums and enjoy a proper day out at the footy, however, in 2021 it’s not a hard task to sell out a match – even lower league football is experiencing a post-pandemic attendance boom – and therefore many pundits think the 3pm blackout has run its course.
Former Crystal Palace owner Simon Jordan told TalkSport: “I do believe there is no need for a 3pm watershed because originally when it was brought in, I think Bob Lord at Burnley was the architect of it, and believed that attendances would diminish with live football being put on and taking away from 3pm kick-offs.
“That doesn’t exist anymore because you can fill stadiums ten times over. Perhaps you should change that.”
Below is a brilliant thread by the ESPN’s Dale Johnson on why the 3pm blackout isn’t used elsewhere in the world but why it is so important to English football.
No one seriously expects a season ticket holder at Rochdale or Torquay to stop going because you can watch Man United or Arsenal at 3pm on a Saturday.
It's thousands of walk-up, casual fans who keep the turnstiles ticking with new cash.
However, on the argument of Ronaldo’s influence, Simon believes one player shouldn’t be the catalyst in changing such a historic rule. He said: “We can’t sit here and say, on one hand, player power has got out of hand and then change a protocol that exits because one Herbert is rocking back to England to play games.”
Many believe the 3pm blackout still works in the UK and is something that keeps the balance in English football just right – especially for lower league clubs.
Sky Sports
On a Saturday at 3pm you are right in the middle of your weekend and many, many local businesses such as pubs, bars and cafes benefit from the crowds brought in by a live game of football.
In the TalkSport comment section, one user put it perfectly. “I lived in England for 10 years, North/South/Midlands, and so many folk I knew would drop in to a local 3pm game, some bringing their kids along for a day out. The local cafes, pubs, shops, etc see the benefit too.
“Start televising Premier league 3pm games and all this takes a hit. No doubt about it. It would only take 10 fans to change their Saturday 3pm habits to see an approx £10k hit to a lower league club and surrounding businesses.. all to the benefit of the clubs that need it least.
“Would be crazy to change it.”
Sport
Pep Guardiola hints at when Manchester City fans can expect to see their latest arrival
Danny Jones
Manchester City manager Pep Guardiola has given supporters a rough timeline as to when they can expect to see their new signing, or at least their latest arrival, make his first appearance.
The Blues wrapped up the January transfer window with four major signings: their new attacking number seven, Omar Marmoush (who has already bagged a hattrick on his home debut) promising defensive duo, Abdukodir Khusanov and Brazilian Vitor Reis, as well as their ‘mini-Rodri’, Nico Gonzalez.
However, the club has had another late arrival who was technically signed back at the start of last year but who has spent for the last 12 months or so loaned back to his previous parent club, River Plate in Argentina, waiting to make the move over to the Etihad Stadium – and now he’s here in Manchester.
Speaking on his touchdown in 0161, Pep said Claudio Echeverri won’t be thrown into first-team action straight away but did give a rough estimate as to when City fans could expect him to get involved. You can see him discussing the integration plan in his post-match press conference following the Spurs win.
The mention was only brief but there’s still plenty of reason for Man City fans to be excited by the late January signing.
“Yeah, he [Claudio Echeverri] is going to start to train and mainly will be for the end of the season, maybe the [Club] World Cup and as soon as possible [that] he arrives he can adapt quick for the future.”
As mentioned, the 19-year-old Argentinian attacking midfielder from Resistencia officially put pen to paper with CFG back in January 2024 and was quickly dubbed ‘the next Messi’.
Now, although the football world is often quick to jump the gun with these things and he isn’t the first and certainly won’t be last to be slapped with this premature title, he’s done more to back up these claims since then than he has rubbish them.
Starring at the 2025 Under-20 South American Championships, netting six goals in nine games to finish the tournament as the second highest scorer thanks to notable braces against Brazil and Uruguay as the young Argentine’s finished as runners up.
He also notched 48 senior appearances for River Plate thus far, netting four goals and grabbing eight assists in that time, not to mention having already captained his national team at the 2023 Under 17s World Cup, where he scored another five.
Safe to say there’s plenty of talent to be tapped in this lad.
Once again, Echeverri won’t go straight into the senior set-up for a little while yet, barring a major injury crisis, but he’ll be a more than exciting addition to the City Football Academy and for future first-team lineups for years to come.
Who knows, maybe he’ll be included in an FA Cup matchday squad? Nevertheless, you can expect him to not just come of the bench but hopefully show what he can do at the Club World Cup this summer.
City‘s first fixture as reigning champions of the competition will be against Moroccan side Wydad AC on 18 June 2025.
You can watch Echeverri’s first full interview as a Man City player down below:
The new Man City signing is excited to be finally be part of the club 13 months on from agreeing his contract.
‘Nothing is eternal’: Is Pep Guardiola hinting at the end of Manchester City’s supremacy?
Danny Jones
Pep Guardiola looks to have suggested that more than a decade of Manchester City’s supremacy and Premier League dominance at the very least might be coming to an end.
Speaking in his post-match press interviews after City were knocked out of the Champions League by serial European Cup winners Real Madrid, Guardiola cut a somewhat more deflated figure than usual following the 3-1 defeat.
A Kylian Mbappe hattrick which was closed out within an hour of play was enough to stretch the aggregate score to 6-3 over the two legs and Madrid doubling their lead across the tie proved yet again why, not unlike City domestically over the last decade, they’re the kings of the continental competition.
In contrast, however, Pep seemed to accept the loss much more easily than perhaps we’ve seen in the past and rather than appearing familiarly frustrated or defiant in the press conference; instead, he seemed rather reflective, responding to one reporter: “Nothing is eternal”.
🗣️ "Nothing is eternal" – Pep Guardiola.
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Insisting that they have to decide whether a significant rebuild is needed to keep competing at the very top level consistently as they have done since the 54-year-old arrived back in 2016, he argued that it is only with that they’ll be able to determine what comes next.
As for the result itself, he made no bones about Carlo Ancelotti’s side having “deserved it”, stating simply that “the best team won” and that fans and players alike have to “accept the reality: they were better.”
Having been a familiar foe for Pep long before he arrived in Manchester, both at Barcelona and Bayern Munich – not to mention City having faced Los Blancos a dozen times before Tuesday night since 2012 – there have been less surprising outcomes for supporters to come to terms with.
“With time, the club and everyone is going to accept what it is but for now we have 30/40 games for the Premier League next season to try and be here [in the Champions League] and to improve. Nothing is eternal”, said the Catalan coaching genius.
On the other hand, he also went on to add that it was merely a reflection on the night itself and not what his team have achieved in recent years.
He went on to remark that “when we were playing outstanding it hurt more” to be knocked out of the UCL when he felt they deserved to stay in it, but still insisted: “We have been unbelievable and we have to try step by step to get better from today.” Tonight just wasn’t the night.
Who knows? Perhaps it was just some more melodrama from a manager with an undeniable flare for pageantry and playing into/in the face of narratives when he doesn’t come out on top – which hasn’t happened all that often until their dip in form this season.
Plus, there’s certainly still plenty for him and the fans to be positive about; not only has the arrival of their ‘Egyptian Prince’ and the media’s Mo Salah successor, Omar Marmoush, got plenty of people excited – especially after that first-half hattrick against Newcastle – but so too have the other January signings.
In fact, for all of his downplaying in this particular presser (which you can hear in full HERE), it felt like there were only upsides after their victory over Newcastle, even going so far as to dub new signing Nico Gonzalez a ‘mini-Rodri‘.
You can watch the highlights from the game down below:
Pep is right, nothing is eternal – but sometimes you just come up against talents like Mbappe and there’s very little anyone can do about it.
The Manc -
8th September 2021 
